Looking for ways to get customized briefcases from a reliable Chinese supplier to enhance your brand visibility? If yes, then this blog is for you. Whether you are a retailer, business owner, Amazon seller, wholesaler, or just a person who wants to take his business to the next level, keep reading.
This article helps you understand how and where to find a reliable supplier for your customized briefcases, negotiate with them, add personalization to your briefcases, and, most importantly, deal with legal shipping and customs matters.
So, what are you waiting for? Let’s get started.
Find a Trusted Briefcase China Supplier
In order to find a reliable briefcase supplier in China, you must have proper knowledge of the Chinese market. Retailers, wholesalers, and business owners face quite a difficulty while finding the right partner for their business. Well, it is a matter of taking your business to the highest levels. Any wrong moves could lead to massive failures. You don’t want that. Right?
Therefore, you must know how and where exactly you can find true partners in China who can help you enhance your brand visibility.
How To Search for a Reliable Supplier
1. Visit Trade Centers
Visiting trade centers could be one of the ways to meet with potential briefcase suppliers in China. These events aim to bring customers and suppliers together. Here, you can meet with different suppliers and inspect their product’s quality.
The live meeting helps you better know your supplier, their products, and their working system. However, visiting such a trade center can be quite costly if you do not mind spending money on your precious investigation. Then go ahead and visit trade centers.
2. Search Local Markets
The second way to meet with trusted suppliers is by visiting the local market. But for that, you need to be in China. Again, if you do not mind spending money on visiting China to find reliable sources and check their products with your own eyes, then this is a good way.
Market visits help you understand the diversity of products, quality leather types, and prices. There are various market areas to visit, such as Baiyun World Trading Center of Leather, Pinghy International City of Bag, and Guihua Gang Bag Market. Here, you can assess the design, patterns, colors, sizes, and even the artwork on the briefcases. This gives you an idea of which type of customization you want for your briefcases that help you gain the attention of wider customers.
3. Online Marketplace
You can search online marketplaces like Alibaba, Amazon, Dunhuang, and more to find a good supplier that offers customization services. This is a much more accessible and convenient option than visiting a trade show. However, you have to face some challenges when dealing with brokers or middlemen. You cannot inspect the quality first-hand, and briefcases can be more costly due to the involvement of a broker. Also, there are so many scammers in the market. So, doing business with a broker in between can be quite risky for your brand.
4. Directly Import From Manufacturers
The most reliable method is to meet your suppliers directly. This way, you can inspect the quality, ask for customization options, and negotiate prices with them by yourself. Plan a visit to China and finalize your deal with your supplier one-on-one. This might cost you a little bit more. But it is worth the investment when you are looking for ways to enhance your brand visibility. You must ensure that each sourcing process, from the quality of leather to the importation, must go seamlessly.
Steps To Customize Briefcases To Enhance Your Brand Identity
1. Prepare Your Budget Based on Market Rate
Before finalizing your deal with the supplier, it is important to check the current market rate for the customized briefcases and then set a budget accordingly. The touch of customization increases the overall price per briefcase. But you have the leverage of working directly with the manufacturer. You can negotiate the price with the supplier or give them a quote of your budget under which you want a bulk of customized briefcases. Setting a prior budget could save you from the additional cost of customization.
2. Specify Material Type
Once you give them a quote of your budget, the next step is to choose the right material for your briefcases. Check the quality of materials available for you. If you are partnering with a reputable Chinese briefcase supplier, then you don’t have to worry about the quality of the material. Still, it is better to specify the type of material and quality you would expect in your briefcases. This saves you from future mishaps.
3. Customize Your Brand Logo on Briefcases
The main aim of this whole customization is to increase your brand visibility. Therefore, you must focus on your customers while styling your briefcase. Identify which types of styling, patterns, and designs are preferred among your target audience. Then, come up with customization ideas that align with the needs of your customers.
Once you know what you want in customization, let your supplier know. Design, material, style, color, and prints everything. Do not miss out on minor details.
You can also ask your supplier to add your brand logos and labels to the briefcases. Whenever your briefcases go out in the market, it reflects your brand identity. The touch of customization that aligns with customers’ needs significantly attracts more buyers and increases your sales ultimately.
4. Inspect Leather Quality
The next step in customizing briefcases from Chinese suppliers is to check the quality of the leather. The biggest concern with leather goods is that leather reacts differently in different temperatures. For instance, if you source leather from a cold country in your warm country, the leather starts deteriorating faster. You don’t want to see your precious leather briefcases go to waste. Therefore, it is crucial to inspect the type of leather used in your bags. Research your market and see which type of leather works well in your country. Then, ask your supplier to add the exact leather to your briefcases.
5. Prefer Sustainable Means
If you want to increase your brand identity with customization, then consider using sustainable means in your production. Find sustainable solutions at each phase of manufacturing, from material selection to import methods. Ask your supplier to use eco-friendly leather, sustainable packaging, and other earth-friendly practices while making your briefcase.
The use of sustainable means in your production makes you a responsible brand and stands out among your competitors. This is one of the effective ways to gain the attention of wider customers and showcase your brand as earth-friendly.
6. Comply with The National and International Legal Briefcase Regulations
You must ensure that your customized briefcase complies with all national and international legal regulations. For this, search your country’s market and gather data about the type of material that is legal, which type of safety measure it should comply with, which type of logos and labels are permissible, and what certification it must pass. With the right knowledge of national and international laws, you can protect yourself from future customs and legal problems.
To ensure your manufacturer complies with all these necessary laws before, during, and after the briefcase production, you must investigate them. For this, ask for certifications and safety regulations. Involve a third party and ask them to investigate the whole manufacturing process.
7. Ask For a Briefcase Sample
Your worries are understandable when your whole business depends on something produced in a whole different country. No matter how well-settled you are. You can’t pay to visit another country every day. However, it is preferred that you pay a visit and check the manufacturing process.
If not, you can hire an inspection team in China to check the quality of material, production phase, packaging, loading, and importing. This way, you don’t have to pay visits often, and you can get quality products in the end.
Another effective way is to ask for a sample before producing the whole batch of briefcases. So you can inspect the quality, check for all the customized options, and see whether or not it sets your brand identity apart.
Shopping Guide
If you are looking for a trusted briefcase supplier in China who also offers customization services, then you should visit Mherder. It is one of the top leather bag manufacturers in China. With our finest premium Italian leather and diverse customization options, you can create your brand voice and target wider customers. Visit our page and check out top tips for retailers to build a profitable leather goods business.
Final Thoughts
So now you know that you can enhance your brand visibility if you partner with a trusted supplier. There are many ways to find a supplier in China, like attending trade shows, visiting local markets, and searching online marketplaces. However, the most preferred way is to meet manufacturers one-on-one to understand their market tactics, material quality, production methods, and shipping ways.
As for customization, make sure to target your audience to produce briefcases that meet their needs and preferences. Use sustainable means and add brand logos to create your own brand identity. You can partner with Mherder to get customized briefcases of premium quality leather. This allows you to directly connect with us, which could save you money from the middlemen, and you can work directly with the manufacturing team to create your dream briefcases.
